The Royal Canadian Mint hopes there’s a stampede for its latest custom bullion product.

The 2015 half-ounce silver $2 coin released June 24 celebrates the famed Calgary Stampede rodeo. The coins will be sold at all Calgary Stampede stores for the duration of the event.

The Calgary Stampede traces its roots back to the Calgary Frontier Days and Cowboy Championship, first held in 1912. The rodeo events, still the centerpiece of the Calgary Stampede, are the richest tournament-style rodeo events in the world. 

The 2015 event is scheduled from July 3 to 12.

According to the Calgary Herald, the coin retails at the Stampede for “about $15,” though that price is in Canadian funds.

The reverse of the .9999 fine silver $2 coin was designed by Canadian artist Steve Hepburn, who also designed Calgary Stampede coins for the RCM a few years ago.

Hepburn’s 2015 coin design captures the tension of the longest eight seconds in sports, as a bull bucks a rider, right arm aloft and chaps bouncing in the air.

Hepburn’s bull rider appears to be leaping out of the silver background with all four of the bull’s hooves in the air above stylized clouds of dust. The Calgary Stampede logo, complete with cattle brand, appears below.

The obverse bears the Susanna Blunt effigy of Queen Elizabeth II.

The coin weighs 15.66 grams and measures 32 millimeters in diameter.  

There is no exclusivity among RCM distributors in Canada, but Silver Gold Bull has exclusive rights for U.S. and international distribution. 

The 2015 Calgary Stampede silver $2 coin is available individually, in mint-sealed tubes of 20 (totaling 10 ounces), or in mint-strapped “monster boxes” of 240 coins (120 ounces). Full monster boxes also include an RCM-issued product sheet with a picture and more information about the coin.

Mintage is limited to sales in 2015, according to the Herald. 

To learn more about this new offering, visit the distributor website.

More from CoinWorld.com:

Policy by eBay exempts some numismatic items from Confederate flag ban

1970-S Lincoln, Small Date cent discovery a keeper: Found in Rolls

Where did the Proof Jackie Kennedy coins go?

Legislation calls for commemorative coins celebrating 50th anniversary of Apollo 11

2015-W American Liberty, High Relief $100 gold coin goes on sale July 30

Keep up with all of CoinWorld.com's news and insights by signing up for our free eNewsletters, liking us on Facebook, and following us on Twitter. We're also on Instagram!